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Critical Factors was founded with a clear goal: to bring our extensive human factors experience from the airline industry to other safety-critical fields. 

We approach each of our clients with fresh eyes to develop customised strategies to embed effective human factors into their organisation.

About Us


We start by understanding the strengths and development needs of the teams in a workplace unit; through observation, survey and incident data.


From this, we can design procedures, checklists and identify team training needs. 


First we train key team members, and then train them to become in-house trainers of your wider team.


This lays the foundation for a self-sustaining, continuous improvement solution.

Meet the Team

Photo of Graham Shaw
Graham Shaw

Director of Critical Factors with 20 years airline experience.  Captain Boeing 777, Instructor/Examiner, Graham teaches and assesses human factors as well as applying them in practice - not only in aviation, but as Chartered Financial Analyst, in other industries too.

Photo of Neil Taylor
Neil Tayler

35 years flying experience including Royal Air Force and British Airways. 15 years Pilot Training and currently Boeing 777 Instructor/Examiner.

Photo of Chris Holden
Chris Holden

Training Standards Captain on the Boeing 787. Over 20 years of human factors training experience, training airline crews and training Captains in the teaching and assessment of human factors. Appointed as a CAA examiner to assess human factors trainers

Photo of Nawaf Al-Subaie
Nawaf Al-Subaie

Medical advisor and consultant in anaesthesia and intensive care medicine. Past clinical lead with first hand experience in quality improvement and learning from healthcare related events. Nawaf directs a number of clinical courses and is actively involved in research.

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